Fractional

Heather Corallo: Value based pricing and structuring engagements as a fractional

April 24, 2024 Joshua Wold and Lance Robbins Episode 51
Heather Corallo: Value based pricing and structuring engagements as a fractional
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Fractional
Heather Corallo: Value based pricing and structuring engagements as a fractional
Apr 24, 2024 Episode 51
Joshua Wold and Lance Robbins

Send us a Text Message.

Today we were joined by Heather Corallo, founder of The Canoe Project, and an executive coach and people leader. 

She joined us to discuss product management, reasons why people fall into fractional work (and why the fail), selling expertise and value based pricing, consultant vs fractional, customer boundaries, and how to structure your engagements as a fractional. 

If you've wondered about the business side of things you'll not want to miss this one!

  • https://www.thecanoeproject.com/
  • https://www.linkedin.com/in/heathercorallo/
  • https://indecollective.co
  • https://www.amazon.com/Unicorn-Project-Developers-Disruption-Thriving-ebook/dp/B07QT9QR41

As always send questions to email@fractional.fm 

Thanks to caleb@embrin.com for editing!

Support the Show.

https://lancehrobbins.com/ and https://joshuawold.com/

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Show Notes

Send us a Text Message.

Today we were joined by Heather Corallo, founder of The Canoe Project, and an executive coach and people leader. 

She joined us to discuss product management, reasons why people fall into fractional work (and why the fail), selling expertise and value based pricing, consultant vs fractional, customer boundaries, and how to structure your engagements as a fractional. 

If you've wondered about the business side of things you'll not want to miss this one!

  • https://www.thecanoeproject.com/
  • https://www.linkedin.com/in/heathercorallo/
  • https://indecollective.co
  • https://www.amazon.com/Unicorn-Project-Developers-Disruption-Thriving-ebook/dp/B07QT9QR41

As always send questions to email@fractional.fm 

Thanks to caleb@embrin.com for editing!

Support the Show.

https://lancehrobbins.com/ and https://joshuawold.com/